Lucas Roberts, Vancouver-based CEO of Macinhome, opens this clip by naming the feeling I know too well: “Mac shame” over 100K+ pictures piling up in Apple Photos. Instead of guilt-induced culling marathons, he offers a five-point mindset reset that’s basically “relax, pay for storage, keep shooting.” I love the vibe—there are bigger things to stress over than the extra burst shots from last weekend.
If you’re already deep in the Apple ecosystem, his plan turns Photos into a low-friction, all-devices vault. The flip-side (my gripe) is the lock-in: once everything lives in iCloud’s proprietary library, moving away gets tricky. But inside the walled garden the experience is smooth, especially the shared-album flow.
Tools mentioned
- iCloud Photos – one library across Mac, iPhone, iPad; off-site backup baked in
- Favorites “heart” – the only tag you need for quick triage (
.key on Mac, tap heart on iOS) - Shared Albums – drag favorites → File ▸ New Album or Share ▸ New Shared Album to invite friends
- Keyboard shortcuts – left/right to skim,
spaceto zoom,.to favorite (Mac)
Five-step system
Pay for more iCloud storage
- Turn on two-factor auth, spring for the US$ 9.99/month 2 TB tier, and stop fighting the quota.
Shoot freely – no guilt; photos are cheap, memories priceless.
Mark favorites – heart the keepers as you scroll (Mac or iPhone).
Work from Favorites – build albums, text pics, or spin up shared albums straight from that view.
Drop the deletion fantasy – sorting tens of thousands of shots one-by-one will never happen; spend the time living instead.
Advice & takeaways
- Use arrow keys +
spacefor a fast “yes/no” pass—he shows how quickly you can heart the best frame in a burst. - Treat Favorites as your “working set”; ignore the rest of the camera roll unless you’re searching.
- Shared albums in iOS/macOS are dead-simple for group trips or family events.
- Quote that stuck with me: “There are so many other things to worry about—why worry about photos?” A simple system really does go a long way.
Watch Lucas’s full pep-talk and demo here: https://www.youtube.com/watch?v=ngo8Ent81j4 (18 Nov 2021). If you need one-on-one Mac coaching, he plugs remote sessions at macinhome.com—zero judgment guaranteed.